A Video News Release is a scripted, voiced and edited reporter’s package. It is designed to readily fit into a newscast. A successful VNR needs to have a strong news hook, good video and information viewers can use in their daily lives. VNRs that are overly commercial will often be turned away by news producers. The Media Choice is comprised of former news reporters and producers who will help the client script and produce a VNR that will both communicate client message and have relevant news merit.
Services
Video News Release
The Media Choice is a video public relations agency run exclusively by former top broadcast market reporters, producers and public relations specialists. Our news background means we are uniquely qualified to take a client’s message and package it in a way that ensures the greatest possibility of pickup by local and national newscasts and on-line media outlets.
Services Include:
Recent Projects
- Anheuser-Busch, Great Mississippi River Clean-Up SMT
- Club Bud Ustream from the Vancouver Winter Olympics
- Crown Royal PSA with Jimmy Johnson
- Grammy Predictions SMT
- Habitat for Humanity/Haiti Housing Relief SMT
- Sony Xbox PS3 Release B-roll
We Know How to Make an Impression
We can teach you to do the same. Our media training sessions coach individuals and groups on how to be comfortable and confident on camera and to deliver a targeted message without being side tracked.